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Luo Meng Ningbo Fashion Fair Pformed Into &Nbsp; Launched The "Two Take-Off" Strategy.

2010/10/25 11:23:00 71

As we all know,

Ningbo International Fashion Festival

Up,

Luo Meng

Booth has always been fashionable, innovative, bold display of ideas, become a beautiful scenery on the festival.

As an old brand of men's clothing, which grows up in the men's suit from the rule of law, how to play an advantageous role in the development of the garment industry is becoming a major consideration for the men's clothing brand.

Therefore, the consultant company takes the pulse of it, redesigns the upgrading strategy and plans the future blueprint.

Luo Meng knows that products are enterprises.

Lifeline

It is the foundation for an enterprise to be stable and big and long live.

After in-depth analysis of their strengths and weaknesses and the future competitive environment, Luo Meng realized that it is very important to realize the dream of "century old Roman", whether enterprises have the ability of continuous innovation, innovative technology and innovative business models.

The starting point for innovation lies in the product itself.

"To extend the product chain to the front end, learn and master how to design thematic, stylish and serialized products under this concept."

Thus, after Luo Mengji, Andy Lau and Pu Cunxin signed an important move with Jimmy Lin, the third spokesperson, this is the best proof of its comprehensive solution to the problem of brand image and product development "younger, fashionable and internationalized".

In addition, Luo Meng signed the XLMS brand in 2009, and operated a brand-new brand on the new platform, which greatly enriched its product category and enhanced its fashion brand's operation experience.

On this basis, in the next period of time, Luo Meng will focus on the development of channels. Luo Meng has further combed and subdivided the original channel structure, and reformulated more detailed preferential policies to attract customers from different levels.

In addition, Luo Meng has made a comprehensive upgrading and pformation of the entire terminal image, not only in the shop decoration, display, window display and other hardware will be a new image of people, but also in the staff training, terminal organization personnel management, customer service and other "soft power", will also modernize the management concept, high quality training methods, high level shop process, scientific logistics distribution system, realize the overall unified upgrade.

The new era, the new starting point. The brilliant course of 25 years has laid a solid foundation for the "two take-off" of the Luo Meng group. New development and new leap. After the thick and thick Luo Meng group, the time of "thin hair" is just around the corner. At that time, the goal of creating the world first-class "suit kingdom" and the first brand of Chinese popular fashion clothes will be closer to the real realization day.